Data and research available in Canada for the overall deals and coupon industry is rather scarce. The coupon industry in Canada typically takes its research from the United States and there aren’t many research reports or studies available in Canada in order to have a confident idea of what the overall industry numbers are. We are trying to change this.

As for the Daily Deals industry, fortunately, there is enough data in that sector in order to compile a fairly good understanding of the overall sector.

As we continue to grow the Canadian Deals & Coupons Association, we will work with industry experts in order to provide our audience with a set of research and data points so as to better understand the overall deals industry.

To get started, please visit: The ENTIRE Deals Ecosystem in Canada