Posts Tagged coupon email marketing

Open rates suck! Wake up call for Deals & Coupon Email Marketing Campaigns

Open rates suck! Wake up call for Deals & Coupon Email Marketing Campaigns

The Deals business, more so than the couponing business, still relies heavily on email participation of its audience. As such, understanding open rates, click rates, bounce rates and how yours compares to industry standards is valuable information. What follows is […]

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