Posts Tagged Groupon

Consumers Love Instant Deals

Let me make this extremely clear: At no other point in retail history has there been an option for merchants/retailers to promote themselves directly to consumers for a “deal” that is available right now, today only. When has a restaurant

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I don’t care about Groupon!

So now that Groupon has finally gone IPO, I am pleading, I am begging, I am imploring all fellow bloggers, journalists, and media to please, please, please stop writing about them so much. We all have Groupon over load and

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Top 5 ways Groupon IPO impacts Canada

As Groupon, and the industry, prepares for its upcoming IPO, we decided to put together a short list of ways this IPO would impact the Canadian Daily Deal industry. 1. If successful, this IPO leads the way for other top

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Survey Says…What is a Daily Deal?

A recent survey by research company Synovate states that 7 in 10 Adult Canadians are aware of Daily Deal sites. It also stated that the top 4 sites based on awareness are Groupon, Kijiji, Wagjag and Redflag deals. I have

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Groupon said to buy a Canadian Daily Deal company

We have been rather quiet with our posts over the past 2 weeks. Partly due to vacations, but mainly due to the fact that we did not want to write about the same old content that most sites are writing

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Alberta Groupon Lawsuit

So we thought we’d give our 3 cents pertaining to this matter. Especially given that our offices have been contacted several times last week pertaining to this subject.

Summary:
Groupon is under investigation by the Alberta government because vouchers offered by them have expiry dates on them. Government officials say that goes against provincial legislation where no expiry dates are allowed on coupons that state dollar amounts.

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Groupon NOT #1

It is a forgone conclusion that Groupon is the number one Daily Deals site in North America. Pretty much in any major city across North America. With Living Social being #2.

In Canada, Groupon continues it’s dominance across the country, where it presently leads in sales. However, there is one major city in North America where Groupon is not #1.

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“Groupon Now”, now in Toronto, Vancouver

Groupon launched its mobile service “Groupon Now” back in April. This service enables merchants to select the time and date and rebate they wish to offer consumers over the next day or two. Hungry? go to Groupon-Now on your mobile and see which restaurants in your area are offering great deals redeemable NOW. It is hoping that this service will change the way consumers buy local products and services, especially those that are impulse buys.

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Groupon Infographic: what promos are effective?

To help figure out which Groupon promotion is effective, data scientist Paul Butler created an infographic for the Harvard Business Review that depicts the gross revenue for Groupon generated by each deal. Visualization by Paul Butler    

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Concerns over the Daily Deal (Groupon) model

Here is a great post from Yipit.com, the Daily Deal aggregator in the US…

They made sound points concerning the good, the bad and the ugly on all the Groupon information the industry has received and how there have been hundreds of negative articles written about Groupon since the announcement of their IPO. The Yipit post goes on to describe some legitimate concerns while detailing how others are unfounded.

We have summarized it here, the full post can be found here:

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